How the Mad Men lost the plot…

How has the arrival of digital technology affected marketing? A fascinating piece in the FT looked at this topic and argues that, in the face of the internet boom, the advertising industry suffered a loss of nerve: “An industry that used to compete with Hollywood is starting to wonder if it has become a colonial outpost of Silicon Valley.” The whole piece is worth reading and can be found here via the FT’s Twitter feed.

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Photo credit: AMC

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