We do like to start the week with a bit of good news (even if it is Tuesday already).

Our #BetterThanThat campaign for international money transfer app Azimo has only gone and picked up an In2 SABRE award!

The campaign topped the meme category, fighting off some ridiculously tough competition from the likes of Church of Sweden’s #5för5 campaign and Infinitum’s ‘Yes We Can’.

This is a particularly proud win for us given the message involved. Just goes to show the power brands have to make a difference when they communicate in the right way.

Big congratulations to all the other winners and runners up – look forward to seeing you all at the awards dinner in May!

Check out Azimo’s #BetterThanThat video below:

Look to the past to see the future: the marketing power of nostalgia

Consumer, Insights

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Politics, youth and a tech-driven election

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Harvard Hotseat – Lana Taylor, Account Manager

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