Heard@Harvard – Covid 19, The Long-Term Legacy
08 Apr 2021
Following the release of our latest report, Covid-19 The Long-Term Legacy, myself and Pete Marcus sat down to discuss the findings with Chris Talago, PR/Comms Director at AWS and Stephen Shaw, Director at Coleman Parkes for our 8th episode of Heard@Harvard.
The report explored the impact of the pandemic and how it has affected business leaders, so now being 12 months in, we wanted to start to uncover what the long-term effects are on business priorities, the role of brands and the impact on the way we live and work.
A key theme pulled from the discussion is digital transformation. Stephen made a very interesting point, which was that all companies have accelerated however, they’re not all transforming in the same way which raises all sorts of challenges for tech brands.